Multi-Channel CRM Programs

 Multi-Channel CRM Programs 

The number of targeted marketing channels grows every year as does the technology to facilitate and the legislation to navigate. Rosetta not only optimizes the cadence and channel for CRM communications, but balances customer preference to deliver highly targeted and relevant marketing messages for our clients.

 

How our programs add value...

  • target audience selection, segmentation, and coding
  • management of “the last mile” of the marketing supply chain from executing an e-mail program to managing printers and everything in between
  • data management and consolidation of all response data, regardless of channel

Rosetta uses a series of leading third-party campaign management tools, a partner network of email service providers, a database of specialized marketing service providers (telemarketing, direct mail, etc.), and an extensive set of processes and procedures to bring your multi-channel programs to life.