About Rosetta

About Rosetta

For 12 years, we have been translating customer connections into measurable business growth for our clients.  Our passionate team of over 700 strategy, marketing, creative and technology experts has positioned us as one of the top 10 interactive agencies in the country.

Our approach is simple. We partner with clients to discover the underlying drivers of consumers’ product usage, brand choice and profitability through Personality® segmentation. We then translate these insights into personally relevant programs that attract, deepen and retain more profitable customer relationships, and, as a result, achieve measurable impact, sustainable competitive advantage and faster business growth.

We are reinventing traditional marketing by targeting key customer personalities and creating individualized programs to drive valuable and effective customer connections. Our core offerings include our patented Personality-based® marketing, consulting services, creative & customer experience, media & search, relationship marketing and technology. Our work has resulted in the support of over 9 million SKUs online, over $1 billion of online retail transactions annually, and partnerships with 7 out of 10 leading pharmaceutical/biotech companies.

We are headquartered in Princeton with offices in New York, Cleveland, Boston, Chicago, Denver and Toronto.