Leadership

The Artiste. Alex is passionate about art and excellence in execution. Designing for the interactive space since the mid-90s, his extreme attention to detail drives the LEVEL aesthetic. Alex believes that simplistic design will always prevail and that technology needs to be a transparent layer that facilitates successful user-interface experiences. Leading the LEVEL Creative department, Alex blends design, user experience, copy and interactive disciplines to deliver award-worthy creative. He brought a fine arts degree from Stockholm, Sweden in route to California. Stateside he earned degrees in multimedia arts and technology, graphic design and graphic business management and started two design companies before signing on with LEVEL in 1999. When the project is complete, Alex grabs his passport and explores beaches and art in different corners of the world. Recharged. Inspired. Rinse. Repeat.