Leadership

Jay primarily works in the Communications, Technology and Media vertical but has been known to venture within other verticals as well with clients such as HSBC, American Greetings, and Lehman. Before joining Rosetta, Jay was the CEO of a start-up company called HeartWatch (www.247heart.com) where he took an idea and built it into a remote cardiac care service. Jay also spent a number of years as a marketing strategy consultant at both Monitor Company and The Cambridge Group. His work included segmentations, brand positioning, and growth strategies for clients in pet food, industrial tools, greeting cards, online auctions, online car buying, children’s toys, medical devices, various pharma products, investment advisory services, employee benefits, mass merchandise retail, beer (and other alcoholic beverages), and many others. Prior to business school, Jay managed a venture capital portfolio for Bank of America. He started his career with a 4-year stint consulting to some of the country’s top investment management firms (on marketing, M&A, and operations).

Jay received his BBA with Distinction from the University of Michigan Ross Business School and received his MBA with High Honors from the University of Chicago Booth School of Business. Jay also has a CFA.