EVP | Innovation & Thought Leadership
Paul Elliott is an agency thought leader in multichannel retailing and interactive marketing strategy. He has more than 15 years of experience helping some of the industry’s marquee brands achieve significant results and return on investment from their interactive marketing initiatives.
Prior to joining Rosetta, Paul founded eMergent Marketing in 2004, which quickly became one of the fastest growing search engine marketing firms in the Midwest. In 2006, eMergent Marketing was formally acquired by Brulant, where the search and media team continued to experience exponential growth under Paul’s leadership. In 2008, Brulant was acquired by Rosetta.
Before launching eMergent Marketing, Paul served as the Director of Internet Marketing for the multichannel retailer, Things Remembered, where he architected and managed all digital marketing activities. Prior to that, Paul was the VP of Sales for IdeaStar, a Cleveland, Ohio-based Web design firm, and he started his career as a business process consultant with IBM Global Services.
Throughout his career, Paul has sold, managed or supported many of the agency’s most significant retail relationships including OfficeMax, Trane, Schlage, Helzberg Diamonds, Jo-Ann Fabric & Craft Stores, Macy’s, Justice, Express, Valvoline, Sephora, Perry Ellis, Ferrari, Jos. A. Bank, Pirelli and Hallmark.