Webinar: FEBRUARY 07, 2013, 11:00 AM PACIFIC / 2:00 PM EASTERN

ARE YOUR MARKETING PROGRAMS EFFECTIVELY DRIVING CUSTOMER ENGAGEMENT AND BUSINESS VALUE?

Forrester Research and Rosetta share best practices for using customer intelligence to inform marketing, increase engagement and drive results.

Free Webinar: Why Customer-Obsessed Businesses Drive Greater Engagement and Revenue

With “Connected Consumers” dictating the channels in which they want to engage, too many marketers are being overwhelmed with decisions about how to focus their marketing to generate the greatest business impact.

In this webinar hosted by Forrester Research and Rosetta, learn how leading marketers center their business around customer intelligence to prioritize marketing and build powerful engagement at every touch point. Attendees will learn:

Speakers

Fatemeh Khatibloo

Senior Customer Intelligence Analyst,
Forrester Research

At Forrester, Fatemeh helps companies better leverage customer knowledge to improve marketing and business performance. She recently published, The Forrester Wave: Customer Engagement Agencies, Q4 2012.

Mark Taylor

Chief Operating Officer,
Rosetta

As part of his role as Chief Operating Officer, Mark leads Rosetta's Personalized Lifecycle Marketing teams, ensuring that all customer engagement channels are informed by customer intelligence, effectively integrated and measurable.

Webinar Date

Thursday, February 7, 2013
11:00 AM Pacific / 2:00 PM Eastern

This webinar is over. Read a recap of key webinar takeaway on the Rosetta Blog – 10 Ways to Drive Deeper Customer Engagement.