Industries

Our unique matrix organizational structure combines industry-specific teams with depth of resources in solution practice areas to reduce cycle time and increase impact. These teams of experienced professionals are industry thought leaders and dedicated to answering our clients industry challenges.

 

Industry Verticals

Healthcare marketers are seeking to outsmart, not outspend, their competition. We help our clients achieve breakthrough business impact by identifying professional and consumer targets, designing specific marketing initiatives and implementing these programs on the basis of differentiated insight. We hold ourselves accountable to pre-defined business metrics and efficiently measure the results of each initiative. Learn more.

  • Allergan
  • Amgen
  • AstraZeneca
  • Blue Cross and Blue Shield of Florida
  • Bristol-Myers Squibb
  • Covidien
  • Johnson and Johnson
  • Medco
  • Novartis
  • Pfizer
  • Takeda
  • Sanofi Aventis
  • Purdue

Contact

To learn how Rosetta Healthcare can drive transformative business impact for you,
please contact Shannon Hartley or Jamie Peck.

Rosetta helps brands in the consumer electronics ecosystem create product and marketing differentiation. Starting with a deeper understanding of customer needs, we infuse the same insights into our iterative approach to product development and marketing programs, ultimately driving the creation of a more integrated and targeted total customer experience. This unique ability helps us bring product to market faster, creates experience differentiation and ultimately drives deeper brand loyalty as we exceed customer expectations at each interaction.

  • Microsoft
  • Vonage
  • Kyocera
  • HP
  • Rogers
  • T-Mobile
  • AOL
  • Apple
  • RIM
  • Cisco
  • Sprint
  • Qwest

Contact

To learn how Rosetta Consumer Technology & Entertainment can drive transformative business impact for you, please contact Tom Adamski.

Companies in the consumer products and retail industry collaborate with Rosetta to successfully transform their marketing messages into positive, measurable ROI through virtually any interactive channel. Our Consumer Products & Retail practice has seasoned executives, many of whom have joined Rosetta directly from leading retailers. They bring a critical perspective we leverage in all our client work.

  • hhgregg
  • Coach
  • Pirelli
  • Marriott
  • T-Mobile
  • Helzberg
  • Jos. A. Bank
  • Valvoline

Contact

To learn how Rosetta Consumer Products & Retail can drive transformative business impact for you,
please contact Mark Taylor.

Bankers, brokers and insurers are looking for innovative ways to drive online growth, increase wallet share, improve retention and promote online service adoption. Our Financial Services team includes industry veterans from leading banks and insurance companies—with strong roots within Big 5 consulting firms—who understand consumer behavior and related challenges within the industry.

  • M & T Bank
  • Nationwide
  • Flagstar
  • CIBC

Contact

To learn how Rosetta Financial Services can drive transformative business impact for you,
please contact Ned Elton.

Business-to-business companies need marketing that delivers relevant information to drive revenue growth and achieve customer satisfaction. Our experts are well versed in the unique challenges facing businesses that market to other businesses. We help you clearly understand who your customer is, what role the online channel should play, and what solutions are required to maximize your marketing needs.

  • Parker
  • CA
  • Hyland
  • Wasserstrom

Contact

To learn how Rosetta Business-to-Business (B2B) can drive transformative business impact for you,
please contact Mark Taylor.

Cuts in commissions, online growth and well-informed consumers are just a few of the powerful changes within today’s Travel & Hospitality industry. As companies evaluate their marketing, the leaders will be those who better understand customer behaviors and consistently meet their needs. Our clients collaborate with us for strategy and solutions that drive bookings, site traffic and measurable ROI.

  • MGM Mirage
  • IHG
  • Disney
  • Marriott
  • Renaissance
  • Wyndham
  • Choice Hotels
  • Silversea

Contact

To learn how Rosetta Travel & Hospitality can drive transformative business impact for you,
please contact Joe McCrone.

Press & Articles

LEVEL Studios Announces New San Luis Obispo Office Design, Location

San Luis Obispo, CA – February 1, 2012 – LEVEL, a Rosetta company, announced its plans to expand its West Coast operations with the construction of... | 2/02/2012


Rosetta Launches Global Web Platform for Xylem, Inc.

Princeton, NJ, January 24, 2012 – Rosetta, which operates as an independent brand in the Publicis Groupe of global agencies and is one of the natio... | 1/24/2012


Leadership Exchange: Multichannel Marketing

Rosetta recently shared some of our insights at a Medical Marketing and Media (MM&M) Roundtable; discussing the key drivers for building a succ... | 12/01/2011


Rosetta | Interactive Agency Drives Results for hhgregg with eCommerce Platform

Princeton, NJ, November 8, 2011 — Rosetta, which operates as an independent brand in the Publicis Groupe of global agencies ... | 11/08/2011


Rosetta Achieves Full IBM Authorization for Smarter Commerce Capability

Princeton, NJ, September 15, 2011 — Rosetta, which operates as an independent brand in the Publicis Groupe of global agencie... | 9/15/2011


New York Times: Appliance Retailer Turns the Spotlight on Its Staff

Consumers spend billions of dollars on nifty electronic gadgets and upgraded appliances every year, but they often grouse that they get no help fro... | 5/31/2011


Trenton Times: Pushing the right buttons at Rosetta; Marketing guru Chris Kuenne keeps looking for new and better ways to reach the consumer

HAMILTON — The sign on the yellow background in the lobby of Rosetta Marketing Group's headquarters in the American Metro co... | 5/29/2011


Wall Street Journal: Publicis Boosts Digital Activity With Another US Buy

PARIS (Dow Jones) — French advertising company Publicis Groupe SA (PUB.FR) said Tuesday it agreed to buy U.S. independent di... | 5/17/2011


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