Solutions /

eCommerce

Rosetta + T-Mobile

Rosetta created a smarter, cross-channel commerce solution that integrates T-Mobile’s online shopping, telesales and e-service to significantly decrease hold time and increase online shopping conversions by 20%.

Overview

Developed and proven over the last 14 years, our eCommerce methodology is the driving force behind eCommerce transformation. At Rosetta, success is our bottom line, and we don’t stop until our clients reach it. We are one team, marching toward one goal.

During each step, we work together to produce outcomes, perform activities and create deliverables for maximum business impact.

  • We begin as consultants. Uncovering unique insights into customer behavior, we create better engagement to drive more transactions.
  • We align vertically. Bringing a deep understanding of a client’s business, we build strategic programs to connect with customers from their very first experience.
  • We make it work, right. By leveraging the largest, most experienced technology team in an interactive agency, Rosetta constructs functionally sound commerce solutions to optimize operations across all interaction points.

Our Expertise

A premier partner of IBM, Rosetta has the largest (300+) WebSphere Commerce implementation team in the country. With more than 70 successful implementations during our partnership with IBM, Rosetta has more WebSphere Commerce experience than any other partner.

In addition to WebSphere Commerce, Rosetta’s combined experience with Unica, Coremetrics and Sterling Commerce gives us a unique edge to building robust and functionally complete emarketing and eCommerce platforms. Leveraging IBM’s Smarter Commerce platform, Rosetta helps our clients transform their connections with customers from transactional-based interactions to meaningful interactions by engaging with them through each process of their sales experience.

Our Experience

Our Approach

The three gears that power our Transformation eCommerce methodology make collaboration on all levels key. Our eCommerce transformations are fueled by teams of industry experts that take our clients’ business goals and make them their own. The dynamic process works because of six, symbiotic steps that create real business solutions while ensuring collective success: Roadmap, Define, Design, Develop, Deliver and Optimize.

Mark Taylor

Mark Taylor is responsible for Interactive Marketing Operations at Rosetta. This group represents more than 500 people responsible for the identification, engagement and activation of our customers' clients through search, media and relationship marketing programs as well as technology enablement, measurement and optimization. He also has executive leadership responsibilities for our Retail, Telecommunications and Business to Business industry verticals. Contact Mark Taylor.

Rosetta Reel

Check out our agency reel. This video showcases some of our recent innovative, award-winning work for our dynamic family of brands.